Welcome to your next epic experience.

Tucked along South Florida’s fabled A1A in Lauderdale by the Sea, the Plunge Beach Hotel is a laid-back, low-key retreat for beach lovers and bohemians in search of an edgy, off-the-radar getaway. Catering to today’s creative class, this oceanfront hideaway shuns corporate conformity in favor of a brilliantly offbeat approach to food, fun, music, technology, recreation and guest rooms. All in a world-class location that celebrates the timeless traditions of the Great American Beach Town.

When a sun shower threatened to end my beach day, I quickly ran under the pier for some cover. Five minutes later, the rain had stopped and the beach was pretty much mine. #Win #FloridaSummer
When you can dine on the water, why would you go anywhere else? #FloridaLiving 📷: @alyssam235
If ever there was an instrument perfectly adapted to a hammock session. #UkeLife #BeNice 📷: @charliemckee21
Some people look for a beach spot away from everyone else, a space to claim as their own. Not me. I prefer to park myself near the colorful crowd, to share anything from music to sunscreen, smiles and a cold beer or two.
True happiness begins where the pavement ends. 📷: @pipkydd
We finally reached our exit and headed straight for the shore. The first thing to welcome us were the sound of the waves and a sign that read "Relax ... you're here." How perfectly fitting. Lauderdale by the Sea, I already know I'm going to like you.#LongLiveTheRoadTrip Photo by: @sticker_mania